The star-studded night of Talentrack Awards 2019 in Mumbai on 8th February was a glittering celebration of the best in digital content in India. Talentrack awards are India’s first industry awards exclusive for digital content. These awards recognize and give a formal stage to digital-content industry players across the country in all fields- content creators, advertisers, artists, start-ups & more. The 3rd edition of the Talentrack awards recognized both old players of the field and freshly budding personalities who blossomed the digital media this year. Let’s have a look at the players who held many awards high.
The Viral Fever (TVF)
The Viral Fever has set new benchmarks for excellence in digital content creations, winning big at the Talentrack Awards 2019. TVF bagged the accolade for the ‘Best Content Publisher’. TVF’s original series ‘Yeh Meri Family’ which revolves around the plot about conflicting emotions towards family members from the eyes of a 12 year old child set in the late 90’s lifted the award for 2ND position in ‘Best Digital Content – Web Series’ while lead star, Mona Singh, walked away with the award for ‘Best Actress – Web Series’ for her work in ‘Yeh Meri Family’. TVF also grabbed the runner-up trophy with the sketch ‘Celebrities in College’ winning the award for ‘Best Digital Content – Short format’.
Total No. of Accolades: 4
Amazon-Original, Mirzapur swept the awards with Gurmeet Singh & Karan Anshuman picking the ‘Best Director’, Vikrant Massey & Ali Fazal winning the ‘Digital Jodi of the Year’ who thrilled the audience by the roles of Guddu and Bablu and the lead Pankaj Tripathi won the award of ‘Best Actor (Male)’ for playing the lead as Kaleen Bhaiya which was a jaw-dropping performance winning the Best Actor trophies. Not only the series but even its promo was ranked 2ND for ‘Best Digital Content- Animation’.
No. of Accolades: 4
Another Amazon original which starred the Bollywood fame R. Madhavan which is an Indian drama that explores the lives of ordinary men faced with extraordinary circumstances. It revolves around a police officer who puts the pieces together of seemingly unconnected deaths that lead to an unlikely suspect. It tied ‘Yeh Meri Family’ by TVF in the 2nd position in ‘Best Digital Content – Web Series’ and the lead R. Madhavan won the award for ‘Best Actor Critics’.
No. of Accolades: 2
1. Best Digital Content – Long Format
The award was held by Zee5’s original ‘Tigers’ and RSVP’s Multi- starrer ‘Lust Stories’.
2. Best Digital Content – Viral
The award was bagged by Times Internet for South Delhi Aunties Part-1 while the 2nd position was held jointly by ‘Manyavar Mohey’ and ‘Sacred Games Spoof’.
3. Music Sensation of The Year (Female)
This award was bagged by Ragini Tandon for her Viral song ‘Lamberghini’ which gained around 128 Million views on YouTube.
4. Music Sensation of The Year (Male)
This award was lifted by the duo Kamal Kahlon and Param Singh for their Punjabi Song.
5. Special Jury Mention
There was a Special Jury mention for 2 categories for ‘Best Sound Track’ to ‘Kaushiki’ by Big Synegy Media and for ‘Best Web Series (Regional)’ to ‘Door No. 403’ by Trendcloud.